• In virtual worlds, shopping can be a hassle and take too long due to the need for real time, 3D graphics to load in crowded sims. 

  • We devised CatTech, a service that included the product CatHud, a Heads-up Display (Hud) which held a virtual catalog and another product called CatVend, which allowed brands to set up virtual vendors on their sim.

  • CatTech service enabled both the CatHud (catalog) as well as CatVend (in world vendors) to sell identical items.

  • Users could teleport to a sim to buy a product from a vendor or they could purchase the identical product from a catalog without leaving their home.

Home Page

  • The homepage allowed companies to subscribe to CatTech services, and they were sent a Vendor Kit with a server they could put on their sim to store their items.

Product Listings  

  • This page allowed brands to name their product, set a price, locate the item on the server, upload an image, create a description, select a category and offer keywords in search. In addition, product shares enabled two brands to collaborate and split sales.

Sales Events  

  • Sales events allowed brands to put items on sale quickly and easily. Brands could make special filters for certain items that they wanted to discount or set a sale for an entire category.

Groups   

  • Grouping products into categories made it easier for customers to find what they were looking for. Categories could also be used to categorize items for promotional sales.

CatVend - Networked Vending System

  • Customers had the option of accessing a 'User History' webpage for any vendor that carries a given brand. On this page, customers could redeliver any item they had previously bought.

My Role

  • I created the user interface design for both the in-game CatHud and the online CatTech website.

  • To ensure smooth operation, I collaborated closely with the chief developer on UX mechanics, basic operations and components.